Twitter discussion: 

We choose this screenshot of Twitter to look at because it is a little amount of data for us, meaning we can analyse it in more detail. One tweet that we looked at was a 'promoted' tweet which shows up on every ones twitter feed, this shows influential power as they are trying to persuade everyone who see's the tweet to read it and advertise their site. Within that tweet there are links to other websites making it easier for the audience to find the site and easily navigate their way through all the pages. The tweet also uses the phrase 'you must get this' which includes the imperative 'must', which the suggest consequences if you don't, but there aren't any. But the effect on the reader makes what evers being advertised sound like they need to have it, no choice.

One person featured a few times in the screenshot used a lot of The Game of Thrones jargon as well, which you wouldn't be able to understand having not read/seen it.

Retweets also shows influential power because people think they are worth being retweeted for their followers and the tweet or maybe the person writing the tweets has influenced them into making that decision. 

Analysis: In The Apprentice there are many more interruptions and overlaps than the Lower Than Atlantis interview, this is probably down the competition of The Apprentice meaning the participants are all fighting for their right to stay in the show. The Lower Than Atlantis interview however; is more informal and a chance for their fans to find out more about them, and for the band to update them on their current work and future plans, therefore it's not competitive. Also in The Apprentice, particularly participant 'P' pushes all the blame onto this fellow player 'L', in a very forceful way by saying she's 'trouble', creating a hostile environment, compared to the Lower Than Atlantis interview which is friendly and warm.
In both transcripts there is a more dominant participant, in The Apprentice it is 'P' who interrupets and speaks a lot more than other participants, in the interview is it is 'M' who is the lead singer of the band, this suggests both of these have higher levels of confidence and perhaps even a bigger role to play in the purpose. 'P''s purpose is to save himself as he seems to be the target of the most criticism, even though he tries to push it on to 'L' and 'M' because he is probably the most well recognisable and the fans can connect with him more than other members.

M: My name is Hans
D: And my name is Jock
M: And we are from Iron Maiden ya.(0.5) Uh, not really(0.5) I'm Mike and this is(0.5) Declan Heart the third (1)
D: Esquire
M Esquire and we're from Lower Than Atlantis and we're not very funny so, sorry
Interviewer: um(0.5) second time playing Slam Dunk, is it right? What's changed since last time do you feel?
M: Um(.5) about twelve months(0.5) uh the stage 'cus we played (0.5)
D: Last year we played the smallest stage at about the same time we played the main stage this year(0.5) so (0.5) in a year we've gone up four five stages so that's cool
Interviewer: uhm um that's a it's a good year then so has ah um la last year been a good year for you?
Mike: Yeah(0.5) it definitely has um here we(0.5) I'm so sorry we're a bit flustered because we just played but uh(0.5) I don't really know what to say to that (0.5) yeah it's been good(0.5) isn't in a nutshell (0.5) we signed to a prestigious label (0.5) um we (0.5) since then we've played our first ever head line tour and it sold out everyday in presale which was great and good fun um umm lalalala (1)
D: yeaaaaah
M: yes
Interviewer: How is it, how was it on stage for this show?
M: Absolutely great it was really well received um we had good fun while we were there very hot (0.5) um on stage wasn't great and that's a f****** understatement (0.5) can I say f******? Yeah f*****' hell (0.5) um yeah it was great thanks to everyone who watched us if you're watching this
Interviewer: Um you were saying about um signing to Island um what made ya make the jump make you sign to a major?
D: Money/
M: /Well nothing else/ (0.5) nothing else came along so we thought f*** it yeah alright then was it really(0.5) I dont know(0.5) um everything we've done so far as a band...

P: Well I am arrogant, I am a big head and it's like I said to you last week, it needs slappin' out of us and I think this way I can improve incredibly(0.5)I was responsive of Lorraine and effectively we lost the task(0.5)I was project manager last task(0.5)and no one was bitchin' about me at the end of the day and we won(0.5)
SAS: If I remember rightly that last task was fools win wasn't it↑ Didn't the other team just bomb out badly and/
W: /Yes
SAS: Yeah/
P: /It was a tough/
SAS: /You didn't make any money
P: No but it was a tough - task sir Alan/
SAS: /No but you didn't make any money
P: But we won
SAS: You won by default you lost money and you won by default
P: Yeah well I can't seem to do any right(0.5)
SAS: Listen don't get impatient with me(0.5)Philip you know/
P: /I'm not sir Alan it's just you know it's just I can't seem to say anything right, you criticize Lorraine I get in the nick(0.5)I win as project manager and get in the nick(0.5) I can't do anything right!
SAS: That's all you've done today Philip is criticize Lorraine if you come out with anything else constructive um I might listen to you that's all you've done from the minute you walked through that door today
P: because she's trouble Sir Alan she's trouble(0.5) week after week after week you'll get this again and again and again/
L: /trouble↑/
P: /right before, I think I've been one of the outstanding candidates over the past few weeks I've/
SAS: /woah, well listen look look (0.5) look you know the the body rocker thing↑
P: yeah/
SAS: /I think this bleedin' things gone to your head or what okay you've done well there/
P: /yes/
SAS: /yeah and  the design of it okay but that's it you know one(0.5) swallow don't make it summer (0.5) you understand, 'cus since then you hadn't done that great/ from my understanding
P: /well I sold three of them last week Sir Alan
M: Tell us about pants man (3.0)
SAS: Kate
K: yep
SAS: What I can not understand and what I can not get my head around/
K: /yes/
SAS: /is how you can go from hero to zero↓ You didn't sell one thing this week
K: Believe me, there's no one more frustrated about the day/ than I am
SAS: /Are you sure it wasn't a case of you wanted her to fall on her sword↑
P: It's /Lorraines fault
K: /I am abs- I'm absolutely positive, I expected to be here today on the back up having no orders because that just isn't acceptable, but I believe I've performed consistently throughout all of the tasks and that's been the reason I've not been in the final three in the board room↓